Vision, Mission and Values

The vision of Bright Ideas Training is to advocate and facilitate the development and improvement of the skills profile of the workforce in order to benefit employers, workers, employees and the country as a whole.

Bright Ideas Training hold as its mission, the promotion, facilitation and development of an educated, trained and skilled workforce in which:

• the skill levels of employees and workers are raised,
• there is a healthy balance between supply and demand in the labour market,
• there are diverse, flexible routes for initial and in-service education and training,
• a variety of career paths are available,
• the quality of education and training provision is improved,
• there is regular liaison with providers, other SETAs, the Department of Labour, the Department of Education, the National Skills Authority (NSA) and the South African Qualifications Authority (SAQA) and its structures,
• internal and external communication is effective in order to advance national human resource and skills development,
• dialogue and interaction between public and private entities in the sector with regard to skills transfer and training delivery is promoted, and
• employers, workers and employees in the sector benefit from quality training, higher productivity and harmonious mutual dependencies.

Bright Ideas Training  core values include a commitment to:

• Service Excellence,
• Honesty and Integrity, 
• Professionalism and Support